Studio ready
A clean, versatile carton with tuck closures on the same side.
Skincare · Soap Bars · Supplements
Customize this box
Guide dieline
Retail & Folding Cartons
Pillow Box
Also known as Curved Fold
A soft, curved pack that ships flat and closes with two scored ends.
Good for
- Gift Cards
- Scarves
- Party Favors
- Jewelry
Structure
- Distinct Silhouette
- 100% Flat Shipping
- Curved End Folds
Material guidance
Folding boxboard such as 18 to 24 pt white SBS or kraft suits this structure. Confirm board weight with your manufacturer for heavier products.
Current size: 120 × 40 × 160 mm. Guide dieline drawn to this size; request the production file before cutting.
The structure, unfolded.
Change the size and the dieline redraws.
- Cut lines
- Fold / crease
- Perforation
- Bleed guide
How a pillow box is built
A single sheet with two main panels and a glue strip. Each end is closed by curved creases: pressing the curved flaps in pinches the ends closed and makes the soft pillow shape. No dust flaps and no tucks.
Putting it together
- 1Open the glued sleeve.
- 2Press one curved end in along its creases until it closes.
- 3Load the product and press the second end closed.
Measuring for this style
- Length (L)
- The width of one main panel across the front.
- Width (W)
- How thick the pillow opens in the middle, at its deepest point.
- Height (H)
- The height of the panel between the two curved ends.
All sizes are inside dimensions. Add 1 to 2 mm of clearance around the product. How to measure
When to choose it
For light, flat gifts such as jewellery, gift cards and scarves. For anything heavy or tall choose a tuck carton.
Before you print
- Curved creases need a scoring rule that follows the curve; confirm your converter can score curves.
- Thick board cracks on tight curves; 18 pt SBS or kraft folds most cleanly.
Questions
Pillow Box FAQs
Short answers about sizing, board and files for this style.
What size should I enter for a Pillow Box?
Enter inside dimensions in millimetres, centimetres or inches. Length: the width of one main panel across the front. Width: how thick the pillow opens in the middle, at its deepest point. Height: the height of the panel between the two curved ends. Measure the product at its widest points and add 1 to 2 mm of clearance (3 to 5 mm for rigid boxes).
Which material is best for a Pillow Box?
Folding boxboard such as 18 to 24 pt white SBS or kraft suits this structure. Confirm board weight with your manufacturer for heavier products.
How is a Pillow Box put together?
Open the glued sleeve. Press one curved end in along its creases until it closes. Load the product and press the second end closed.
Can I download a Pillow Box dieline?
You can open the Pillow Box in PW Studio at your exact size and save a preview of the guide dieline for planning. For a production cutting file, request the dieline and we prepare it for your board.
What else is a Pillow Box called?
It is also known as Curved Fold. For light, flat gifts such as jewellery, gift cards and scarves.
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